About Us

From sourcing fresh produce and products and services, to managing multi-site purchasing and budget control, Freshmarkets was designed as a flexible, cloud-based platform that works how caterers actually work.

Whether you’re managing a hospitality group, a group of schools, or a large healthcare estate, Freshmarkets keeps your teams connected and your procurement streamlined.

We’ve also developed an industry-leading menu management solution that empowers caterers to stay compliant while keeping costs under control. Visit CaterCloud to find out more.

A powerful way to buy - designed by chefs, developed in the UK, built for catering teams across every sector.

Screenshot of an online order management page from Freshmarkets procurement software with a list of dairy and bakery products, quantities scheduled for delivery on Monday through Sunday, and total orders.

Helping you to stay in control of your procurement

We know how frustrating procurement can be - scattered orders, outdated systems, no visibility, and too many invoices. So we built Freshmarkets to fix all of that. It’s a one-stop platform that simplifies purchasing, tracks spend, and helps you stay in control at every level.

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Developed by experts, driven by experience

Freshmarkets was designed by chefs who’ve walked in your shoes - and developed by a UK-based team that understands the foodservice industry inside out. That means it works for your sector, your budget, and your team.

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Buy and operate smarter

From live price tracking to multi-site budget controls, Freshmarkets helps you reduce admin, cut costs, and streamline your entire procurement process in one smart, easy-to-use system.

Our Values

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Sustainability at Heart

We champion responsible sourcing, reduced food miles, and minimised waste. Freshmarkets is built to support a greener future - helping caterers and suppliers make choices that are good for people and the planet.

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Local Connections, Nationwide
Impact

We empower caterers to source fresh, local produce with ease - supporting local suppliers and fostering resilient, traceable supply chains.

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Transparency & Trust

Clear pricing, real-time data, and traceable supply chains mean no surprises - just confidence in every purchase.

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Smart Simplicity

Our intuitive platform streamlines the procurement process, turning complex foodservice supply chains into smooth, efficient workflows that work for everyone.

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Customer-First Innovation

We’re built around the needs of caterers and suppliers - continually evolving to enhance user experience, reduce admin, and drive better outcomes.

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Empowering Progress

Whether it’s meeting sustainability goals, improving cost control, or enhancing operational efficiency, FreshMarkets gives customers the tools to grow and thrive.

Ready to transform your procurement process?

Book a call with a specialist to find out how Freshmarkets can revolutionise your procurement.

Book a Demo